Style frames designed for Sephora's campaign

Some style frames that I designed for Sephora. Sephora was one of the first beauty stores that allows users to try on the products. It is playful in a sense. The idea for the logo originated from wanting to inject a sense of feminine sexiness and playfulness, that i think suits the brand.
Alternate style
Commissioned by: Sephora
Creative Director: Joshua Tan
Styleframe Designer: Khoo Siew May
Producer: Debbie Heng
Animator: Marilyn Neo
Produced at CraveFX (Singapore)

You may also like

The Breakup List
Money Mind
Merry Christmas 2016
APAO Activation
CraveFx Strange and Wonderful
Guitar Love
Fool's Gold
CraveFX's Mid Autumn Festival
Pause 2016: A Brief's History of Time
Back to Top